Articles

April 15, 2019
Looking for a different type of fundraiser for your athletic team or athletic department? Consider conducting a Cake Auction. Muscatine High School in Iowa holds an annual Cake Auction, which Athletic Director Mike Morgan described in an article on the VoiceofMuscatine.com in the following manner: “Until you experience it the first time, you don’t fully understand it.” Morgan attributed the inspiration for the MHS Cake Auction to a similar event the Muskie basketball team saw at North Scott... more
Coaching
April 13, 2019
  If only coaches could only focus on teaching the fundamentals of their sport to their athletes, scouting and developing a gameplan for opponents, and making decisions on strategy and player motivation during competition. Unfortunately, there's much more to coaching than this, especially in today's world of college and high school athletics.  Athletic Directors understand this, and that's why most have created a Coaches Handbook that they update and go over with their coaches before the start... more
April 13, 2019
  By Joe Glover Joe Glover, pictured with his team (from left to right):  Amanda Dailey-Weaver, Denny Williams, and Stephen Utz When we are doing a solid job as athletic directors, we are often asked to take on additional responsibilities. We might be invited to serve on a campus committee or sit on a local board. It’s a great way to make new connections and expand leadership skills. Eighteen months ago, I was asked by the River States Conference, the league my school is in, to take on a new... more
Strategic Planning
April 13, 2019
  By Dr. David Hoch, CMAA, CIC If your athletic program is affected by an emergency, you need to have a well-developed plan for handling it. Emergencies can be weather-related such as a hurricane, tornado, wild fires and other similar scenarios. Also, a student-athlete or coach might have been involved in an accident or there may be a problem with one of your venues such as the stadium or gymnasium.  Regardless of the nature of the emergency, it is critical to keep the school community informed... more
Leadership
April 8, 2019
In today's world of college and high school athletic administration, mentoring coaches is often overlooked because of the increasing responsbilities and pressures that adminisitrators face. There are many reasons for AD's not to add this task to their list of duties. Jan Hathorn, the Athletic Director at Washington and Lee University and a former coach at the school, would argue that the most important aspect of an athletics director’s job is supervising and guiding coaches. "Not mentoring your... more
Strategic Planning
April 8, 2019
  One of the best ways to prevent conflicts between parents and coaches is to develop a proactive plan on two levels: 1) getting your parents involved with the teams on which their athletes participate 2) having a plan in place for when a problem occurs, in which both the coach and athletic director are involved. Education An article from a basketball coach on ChangingTheGameProject.com discusses a novel way to engage parents of athletes. The coach hands out a form to the parents at a pre-... more

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